The list goes on and on. Every time I look online, there's a new product/service/business offered from, inspired by, or aimed at firefighters. It's always interesting to find something new and read the "About" page to see how this particular product came about; if there's one thing firefighters are good at, it's telling stories!
Most, if not all, of the products share a few common traits.
1) A percentage of the profits go to charitable organizations (burn foundations, etc.)
2) The products are usually lauded as "time-tested;" the idea is that if something can withstand the rigors of a firehouse and the critique of the old-school guys, it has to be good.
3) They stemmed from firemen who have genuine interests in a particular field, like cooking or fitness—not a snake oil salesman looking to make a quick buck off of something like the Pet Rock.
I recently acquired a bottle of Three Alarm Cellars wine, and it was delicious. The artwork on the label (a 1945 Diamond T Fire Engine) is all hand-drawn by a Captain of the Sonoma Fire Department in California.
Any readers have any great stuff that's created/inspired by firefighters that I didn't mention? Leave it in the comments!